Digital Marketing Services
Search Engine Optimization
Search Engine Optimization, SEO, in short, is an effective way to gain ranking in search engine results page (SERP). Gaining top position in SERP gets massive number of traffic from the search audiences, which further can be used as leads or bring traffic to your website. The higher your website, product or services rank on SERP, more are the chances of it being noticed and sold. With the increase in the number of competitors, it has become quite tough to rank higher on SERP. Google, for instance, has more than 200 ranking factors and they are updating every now and then, to bring the best-trusted results for the search audiences. We at Codelysis are always eager to find out the latest updates and plan our SEO strategies accordingly so that we can rank ourselves as well as our clients high on search engines.
Search Engine Marketing
Search Engine Marketing compromises of Search Engine Optimization and Paid Marketing. SEO is the organic way of SEM and Paid Advertisements like Google Ads, Bing Ads etc. work based on the PPC model. In the PPC model, there is no charge for the impression, but when someone clicks on the ad, the Cost Per Click (CPC) is charged.
Social Media Optimization
Social Media Optimization is an effective organic way to engage your existing audiences with the content you provide them. We help to create creative and unique content so that the existing audiences engage with the brand in an effective way.
When the content is unique and worth, people feel it is worth the likes, shares, and comments to give feedback or just to add their thoughts. SMO also helps brands to grow organically. We bring unique contents with unique engaging strategies.
Social Media Marketing
Social Media Marketing Services (SMM) are a very high demand service in today’s digital world. Since the organic reach of the posts has been significantly reduced, it has forced the users to sponsor their content to increase the reach. Social Media Marketing Services are effective as we as the advertiser have great control of our target audience. Social Media Marketing is only useful if done effectively and the content is unique and catchy, else, people wouldn’t even notice the content. Our team focuses on bringing unique and engaging content for the target audience, to get the best benefit of social platforms.
Pay Per Click
Pay Per Click (PPC) is an effective way of displaying ads, and are chargeable only if someone clicks on the ad. There is no charge for an ad impression, but there are factors governing the position of ad based on the click-through ratio. If PPC is done effectively it would reduce the cost per click, and maximize the conversion. Our team of experts are highly focussed to get the best ROI, which ultimately is a win-win case for the client and us.